14-Dec-2013 (Sat) Wherein the black box scrabbles its way toward birth.

I haven't posted in a while, huh? I was about to say, "it's a slow time of year", but that's not actually true at all. I think we've only had 6 days off for all of November and December. I guess while it hasn't technically been slow, I just haven't had any good stories lately.

Anyway, yesterday we received our first prototype of our new pizza boxes! Like most things related to this business, this seemingly-simple thing took an inexplicable two years:

That's pretty awesome, though, right? Those boxes are going to cost us between 25¢ and 35¢ more per box, which is significant, but I think it's great advertising. I know what you people are like: that thing's gonna sit on your coffee table for a week.

I would not be foolish enough as to try and predict when we will get our first shipment of these boxes in. But the prototype exists!

Also, it occurs to me that I never showed you all the parklet postcards I made. A component of most of the kickstarter rewards that we sent out was a "thank you" card. Becca added a note to the back of each, most of it cribbed from Calming Manatee: things like "Your hair looks really nice today." So here's the retro-styled DNA Lounge Parklet travel postcard:

We shot that on Bare Chest Calendar Day. We still have some of the postcards left, if you want one! They're in the office. Ask someone.

Well, this is quite a few photo galleries: I guess it has been a while since I posted!

Mega Ran
Battle of the Bands
So Stoked: 13
Happy Fangs
Bootie: Instagram Night
Anoraak + Marrow
Zion I
Thy Art Is Murder
Cosmic Love
Point Break Live
Everything Goes Cold
Bootie: Hubba Hubba
Silicon Valley Rocks

5 Responses:

  1. Rosy says:

    Sometimes that pizza slice reminds me of cheese.

  2. That is cool, it is better then the plain white boxes

  3. Alyx Loos says:

    Hey, that box has not been sitting on my coffee table for a week. It's been sitting on the kitchen counter for a week.

  4. Bonnie Smith says:

    Love the design! Can't wait to get one.

  5. Mark Lyon says:

    One word of warning: Before ordering a large quantity of these, test that the black doesn't rub off. My wife used to order cleaning supplies from alice.com, which used beautiful blue and black boxes ( examples: http://blog.alice.com/2010/04/22/how-you-re-use-your-alice-box/ ). Without fail, the black would rub off on my shirt if I didn't hold it carefully. I can't say whether the mess created by the boxes was the cause of their failure, but it did prevent us from ordering from them again.