Holy shit, we have a sign.
Now don't get too excited -- the Curse of the Sign has not yet technically been lifted. Note that I said "we have a sign", not "there is a sign on the building." Now we have to get a permit for having a sign. And a different permit for hanging a sign. And probably a permit for getting a permit. Oh, and then someone needs to actually bolt it to the building.
I expect this to be sorted out some time within the next five years or so.
The observant among you will notice that there are actually two different signs pictured above: that's because, having cut out the letters for the sign, the fellow who made it said, "you know, I could make a second sign out of these cut-outs..." So the plan is to hang the inverse sign behind the stage.